M.B.A.
Madras University
 Eligibility : Graduates of any faculty + 2 years experience in a supervisory / executive level after graduation. The Selection of candidates will be on the basis of an entrance test. (If Required) Duration : 3 years
First Year
1 Management Principles
2 Quantitative Methods in Business
3 Organisational Behaviour
4 Management Accounting
5 Managerial Economics
6 Legal Systems in Business
7 Research Methodology and Communication
8 Applied Operations Research
9 Human Resources Management
10 Marketing Management
Second Year
11 Production and Materials Management
12 Financial Management
13 Computer Languages for Management
14 Business Policy and Strategic Management
15 Management Information Systems and
Electronic Data Processing (EDP)
16 International Marketing
17 - 20 Elective Subjects
21 Project Work
ELECTIVE SUBJECTS
a) MARKETING
17 Marketing Research and Consumer Behaviour
18 Advertising Management and Sales Promotion
19 Sales Management and Distribution Management
20 Services Marketing
b) FINANCE
17 Corporate Finance
18 Security Analysis and Portfolio Management
19 Tax Management
20 Merchant Banking and Financial Services
c) SYSTEMS
17 Data Base Management Systems
18 System Analysis and Design
19 Decision Support System
20 E-Business Technology and Management
d) HUMAN RESOURCE
17 Industrial and Labour Relations
18 Human Resources Development (HRD)
19 Total Quality Management
20 Training and Development
Four papers in any one of the following
Elective Subjects :
a) MARKETING (or)
b) FINANCE (or)
c) SYSTEMS (or)
d) HUMAN RESOURCE
1. The candidates should attend the personal contact programme compulsorily.
2. The candidates have to submit the assignment within the stipulated time.
3. 50 percent attendance in the personal contact programme is essential to register for the University Examination, otherwise the examination taken by the candidates will be cancelled